Many small and mid-sized shippers suffer from the mindset of, “I’m not Walmart.” This approach assumes that size and sophistication are necessary to achieve meaningful transportation costs savings. In one sense, having a large transportation budget does help when negotiating transportation contracts and implementing systems. But the reality is that shippers of all sizes can always develop and implement strategies that have a return on investment. You don’t have to be a big shipper to obtain similar savings – simply think and act like one!