We are in the midst of a retail transformation. Consumer behavior and mobile technology have dramatically changed the traditional retail model and we’re not done yet. Amazon continues to disrupt retail as it delves deeper into brick-and-mortar with the acquisition of Whole Foods. Daily headlines blast news about bankruptcies and store closures, with the expression ‘retail apocalypse’ frequently mentioned.
Meanwhile, customers become better informed and more demanding about what they want to buy, when, where and at what price. And they expect retailers to meet their needs immediately.
Within this challenging environment BRP conducted its 2017 Merchandise Planning Benchmark Survey to explore the current state of retail planning and to identify and understand retailers’ priorities as they strive to meet the needs and demands of today’s consumers.
Read the full report, sponsored by Enspire Commerce, a Unified Commerce Platform by enVista, below to learn more.