Consumer behavior and mobile technology have dramatically changed the traditional retail model. Customers have become better informed and more demanding about what they want to buy, when, where and at what price. And they expect retailers to meet their needs immediately.
Within this challenging environment BRP conducted its 2018 Customer Experience / Unified Commerce Report exploring the needs and demands of today’s consumers and what retailers need to do to meet them. The report dives deep covering customer expectations and retailer’s priorities highlighting areas of significant opportunity.
To learn more, read the full report, sponsored by enVista, by completing the short form.