Smart retailers look inward to control what they can by constantly improving the entire customer service experience. But many still operate with a "rough idea" of their true cost of shipping. These unknowns become a barrier to smart decision-making, innovative thinking and savvy promotion. Without a grip on true cost, leveraging shipping into a superior promotional or marketing tool is risky. But in reality, it can be measured economically and effortlessly.
In this white paper, you will learn: